AdNeura · The AI hub by Gravta

Your brand's marketing, live in one place.

AdNeura holds your brand's data, strategy, audiences, messages and ads in one living map, with AI agents working on all of it. Built by Gravta for every brand we work with.

  • One map, always current
  • Agents grounded in your data
  • A message for every audience
Member since 2025
Brands that have worked with Gravta:
  • Verizon
  • NFL
  • Vrbo
  • ShipStation
  • Bizee
  • Prenuvo
The problem:

Strategy goes stale the day the deck is presented.

The audience research is in one deck, the messaging in another. Past ads sit in a drive, results in a dashboard nobody opens in the creative meeting. Every new brief starts with finding things, and every AI prompt starts from zero.

Decks and foldersAdNeura
Where it livesA deck per meeting, a drive per agencyOne map per brand, every piece linked
How currentAs of the day it was presentedLive: update an audience and its messages follow
Who sees whatWhoever has the linkRoles at company and brand level, and only what's published
What AI can useWhatever someone pastes into a chatAgents read your brand's own cleared data
Past adsA folder nobody opensWhat the brand has said and shown, and what moved the needle
Inside AdNeura:

One map. Everything connected.

Each brand gets its own map. Every piece links to the next: data shapes the brand summary, the summary shapes audiences, audiences get their messages, and the ads and results sit right beside them.

AdNeura's map for a brand, with client details blurred: brand summary, data ingestion, campaigns and goals, Neural Audiences, Message Clusters, Cinematic Universe, ads, Story Scout and campaign data, linked in one map
AdNeura, the main interface.
  1. 01

    Know the brand

    • Data ingestion

      Anything your marketing runs on. Each file is checked for personal data, then classified by an AI agent.

      • Marketing plans
      • Brand tracking
      • Audience studies
      • Campaign results
    • Brand summary

      Positioning, category, key characteristics, audience and competitors, as cards your team can edit.

    • Advertising Legacy

      The story your brand has told across years of ads, read frame by frame: where it has been, and where it goes next.

  2. 02

    Plan

    • Campaigns & goals

      Upload or build your campaign brief, with as many goals as it needs. Messages and ads link back to them.

    • Neural Audiences

      Who each audience is, what it believes, how it sees itself and what it watches, plus the creators who speak to it.

    • Message triggers & clusters

      The messages that move each audience, why they work, and the Message Clusters they group into.

  3. 03

    Make

    • Cinematic Universe

      A canvas of possibilities for the next ad, to build original stories faster and for less.

    • Ads

      Every finished ad, video or static, with its versions per placement, linked to its message and campaign.

  4. 04

    Measure

    • Campaign data

      Results over time and the insights behind them, right next to the strategy that produced them.

      • Results
      • Insights
Audiences to ads:

Who you're talking to, and what moves them.

Most brands say the same thing to everyone. In AdNeura, every audience gets its own reasons to say yes, and every ad knows exactly who it's for.

  1. 01.

    Neural Audience

    Who you're really talking to: what they believe, how they see themselves and what they watch.

  2. 02.

    Message Triggers

    The reasons each audience says yes, written for them and tied to the campaign goal they serve.

  3. 03.

    Message Clusters

    Triggers grouped into the ideas your brand owns, so you see which ones reach more than one audience.

  4. 04.

    Ads

    Every video and static linked to the trigger it carries, so you always know why an ad exists.

  5. 05.

    Campaign Data

    Results and insights tracked next to all of it, so the next brief starts from what worked.

Creative muscle memory:

What your brand has shown, and what it can show next.

Advertising Legacy

We follow your brand's storytelling through its past ads, read with computer vision frame by frame and line by line. Every ad we can find from 2019 on, and with your own ad archive, as far back as it goes.

The gain: you see the story your brand has been telling, the characters, places and cues that are its own, and how each chapter did against your brand tracking and results. The next ad continues the story instead of starting a new one.

Cinematic Universe

A canvas of possibilities for the next ad, so the brand can build original stories faster and for less. It starts from your legacy footage and grows with what our studio makes:

  • Live footage
  • AI scenes
  • Legacy photos and videos, enriched with AI
  • Legacy photos and videos, animated
  • Animation
  • 3D
Agents built for you:

Not one size fits all. The agents your brand needs.

Plug and play AI tools give every brand the same features, so they produce the same work. Gravta builds each agent around your use case, and inside AdNeura it starts from your brand summary, your audiences, their messages and your cleared documents, never from a blank prompt.

Built for you

Your problem, your agent

We start from what your team keeps saying "we wish we could" about, and build the agent that does it.

Grounded

Your map, not the internet's

Every agent reads the brand's own map, so its first draft already sounds like you.

Reviewed

Your team decides

Agents propose drafts. Your team keeps or discards each one, and nothing changes until someone confirms.

Cases: agents we built, now in AdNeura:
  • Case: Bizee

    Lead Magnet Agent

    The problem
    Lead magnets came from generic AI prompts, with no system behind them.
    What we built
    An agent that makes quizzes, calculators, template packs and audio series for one audience, each with its hook, call to action and Meta package.
    Built in
    Two days
  • Case: a vacation rental leader

    Story Scout

    The problem
    The best stories about the brand were out there, but hard to find.
    What we built
    An agent that searches social and owned channels for true stories about the brand, sorted and ready to become ads.
    Built in
    Hours

All three now run on your own map, so what they find and make is yours alone. Anything we build only for you stays yours.

See How We Build Agents
Control:

Your strategy is yours. So is every key to it.

Open the map to your whole team, your agencies and your executives, and still decide exactly who sees and does what. Nothing reaches an AI agent before it has been checked.

  • Roles and permissions

    At the company and the brand level, so you fully control who sees what and who does what.

  • Personal data check

    Every upload is scanned for personal data before anything else happens. Anything flagged waits for a person on your team.

  • AI classification

    An AI agent tags every document by domain, market, source and year, and agents read only what has been cleared.

Duda Guerra, Co-Founder of Gravta
The expert behind AdNeura:

Product, technology and cross-disciplinary problem solving, in one seat.

Duda Guerra

Co-Founder, Chief Product & Technology Officer, Gravta

Duda has spent 30 years building digital products and services, from the early web to AI. Not always writing the code, but always where technology meets product, across innovation and product roles at Telefónica, Ogilvy, and eHarmony. At Gravta, Duda leads product and technology, building Machine Learning systems and AI custom agents with clients' teams.

MIT, Massachusetts Institute of Technology

"Most AI systems aim to replace tasks. Humanᴬᴵ aims to elevate thinking."

From "Humanᴬᴵ: human to the power of AI" ↗
Duda on LinkedIn
FAQ:

AdNeura, answered.

What is AdNeura?

AdNeura is the AI hub Gravta builds for each brand it works with. It holds the brand's data, strategy, audiences, messages and ads in one live map, and runs AI agents grounded in all of it.

How do we get AdNeura?

AdNeura comes with Gravta's services. We set it up for your brand as part of our work together.

How is AdNeura different from a strategy deck?

A deck is a snapshot of the day it was presented. AdNeura stays current: when an audience changes, its messages and ads are right next to it, and everyone with access sees the same version.

What are Neural Audiences?

Audience portraits your creative team can work with: what each audience believes, how it sees itself and where its attention goes. Each one carries its own Message Triggers, plus the creators and lead magnets our agents find and make for it.

What is the Cinematic Universe?

A canvas of possibilities for a brand's next ad: live footage, AI scenes, legacy photos and videos enriched with AI or animated, animation, 3D and more. It lets the brand build original stories faster and for less. Gravta's studio builds it from the brand's own footage.

What is Advertising Legacy?

Gravta's read of a brand's past ads, frame by frame and line by line, to follow the story the brand has been telling. Set against brand tracking and results, it shows which chapters moved the needle, so the next campaign continues the story instead of starting over.

Can our clients or executives see drafts?

Only if you want them to. Viewers see only what your team has published, and presentation mode hides every editing control.

What happens to personal data in our files?

Every upload is scanned for personal data before anything else happens. A file with findings waits for a person on your team to approve or delete it, and AI agents never read a file that hasn't been cleared.

Do the AI agents change things on their own?

No. Agents propose and your team decides: you keep or discard each draft, and nothing changes until someone confirms it.

What languages does AdNeura support?

English and Brazilian Portuguese.

Which AI agents come with AdNeura?

That's how AdNeura works. Its agents aren't one size fits all: Gravta builds the ones your brand needs, and they run on your brand's map. See AI marketing agents.

Let's talk:

See your brand on the map.

Tell us about your brand, and we'll walk you through AdNeura with what it would hold for you.

AdNeura comes with Gravta's services. We set it up for your brand as part of our work together.

Member since 2025

Tell us about your brand.

No commitment. Response within 3 business days.

Prefer email? contact@gravta.com