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FeWo-direkt

A new creative approach to build emotional connections with multiple audiences, with no live production.

The challenge

A new creative approach to build emotional connections with multiple audiences, with no live production.

The approach

A pilot in Germany for couples, families and friend groups.

What we built together

An AI-led campaign transforming house listings into tailored storylines.

What the brand inherited

A multi-layered AI production workflow.